One of the greatest B2B and even B2C platforms for sales promotion and marketing is undoubtedly an exhibition. This is a platform where people do not come to visit a particular kiosk or buy a particular product. The reason invariably is to browse and gain knowledge and collect information about that particular range of products and/or services on display before taking an informed decision.
Prolite is in a rare breed of manufacturers and service providers that deal not so much in products, but on informing and educating people from all classes and levels of society on how each one of them need to install emergency lights and suitable ranges of signages to be safe and secure in their surroundings-whatever be their class, type or nature.
Prolite Autoglo Ltd. had a robust exposure at Kings Excellence Awards held on 1st Sept, 2023 at the Taj Mahal Hotel, in Mumbai where the company received the “Best Evac-Safe Solutions” Award. We also had a stall at this event organized by King’s Expomedia where they gave away awards to firefighter brave hearts. Prolite’s products elicited great interest amongst the 150 odd people who were there including dignitaries and big names in the fire safety segment across India.
Mr Jaidev Sanda, General Manager & Nisha Singh, PR Executive delivered a detailed presentation on Prolite, its work and its newly launched product “Rescue & Search Tower Light” on the occasion which was hugely appreciated. Prolite showcased around 7 prominent products at the event including floor embedded Passerelle light, Multi light, Exit lights, Conversion module and some Autoglo signages too. Some company representatives who attended even said they would like to install some of the products in their premises.
The event was a super hit and Prolite stall at Taj Mahal Hotel was buzzing with activity and this in itself, was an endorsement of the company’s performance in recent times.